PERSPECTIVES IS MY FRAMEWORK FOR CURATING CULTURE AND SPATIAL INTEGRITY.
IT IS WHERE VISION IS RIGOROUSLY TESTED, REFINED, AND EXECUTED AT SCALE.
this is tHE ARCHIVE OF MY STRATEGIC PARTNERSHIPS AND EXPERIENTIAL PRODUCTION.
here lives AN ONGOING INVESTIGATION INTO HOW GLOBAL BRAND CAPITAL INTERSECTS WITH INTELLECTUAL AND CULTURAL LEADERSHIP. I DESIGN EXPERIENCES TO COMMAND THE ATTENTION OF INSTITUTIONAL STAKEHOLDERS AND LUXURY HOUSES ALIKES.
THERE IS NO GREATER PURPOSE THAN CONVENING HIGH ART ECOSYSTEMS THROUGH PRECISION, ELEGANCE, AND UNDENIABLE PROOF OF CONCEPT.
legacybros X BYREDO x ibest wines
Brand Strategy, Partnership Procurement & Event ProductionPhotography by Yvette Glasco
In Collaboration with Byredo, iBestWines, Alex Delotch Davis & Michel Smith Boyd
FOR THE EXCLUSIVE RECEPTION HONORING art historian and CURATOR DANNY DUNSON, THE STRATEGY WAS AN EXERCISE IN RELATIONSHIP CAPITAL AND INTEGRATED LUXURY.
THE VISION WAS TO BRIDGE the southeast’s CULTURAL LEADERS IN ART, FASHION, AND INTERIOR DESIGN WITH A GLOBAL LUXURY ETHOS.
WHAT BEGAN AS AN ORGANIC CLIENT RELATIONSHIP WITH BYREDO WAS DYNAMICALLY LEVERAGED INTO A MULTI TIERED BRAND PARTNERSHIP.
BY IDENTIFYING PARALLELS BETWEEN BYREDO'S LUXURY SENSORY PROFILE AND THE INTIMATE ATMOSPHERE OF MICHEL SMITH BOYD'S exemplary RESIDENCE, THE STRATEGY PIVOTED AWAY FROM STANDARD CORPORATE SPONSORSHIP TOWARD HIGH-TOUCH ACTIVATION.
THE RESULT WAS A HIGHLY EXECUTED EVENING OF EXPERIENTIAL PRODUCTION WHERE RELATIONSHIP BUILDING BECaME THE DIRECT ENGINE FOR SPONSORSHIP, BRAND SYNERGY, AND CULTURAL CELEBRATION.
RUNWAY TRIVIA x SCAD FASH x DIOR
Visual Editing, Image Direction & Social Architecture
To evolve Runway Trivia from a regional salon series into a recognized editorial brand, The objective is clear: architect a high fashion digital footprint refined enough to command the attention of luxury museum executives, high net worth stakeholders, and cultural institutions.
An integrated approach bridging image direction, visual curation, and platform strategy:
Editorial Curation & Grid Blueprint: Reconstructed the digital presence into a gallery style layout. The strategy initially abandoned transactional event promotion in favor of high touch visual storytelling, balancing warm, heightened aperture photography with sleek graphic layouts.
Image Direction & Asset Capture: Deployed full frame professional capture, directional lighting, and specialized audio to document live salon activations. Captured intimate guest interactions, high-profile attendees, and branded museum touch points with pure editorial precision.
Platform Architecture: Refined the brand narrative to position the platform for luxury venue partnerships and HNW alignment, ensuring every digital touchpoint matched the caliber of world-class gallery spaces. The result was a highly executed evening of experiential production where relationship building became the direct enginge for sponsorship, brand synergy and cultural celebration.
THE CULTURAL IMPACT
Executed within 30 days of strategic direction and visual management:
Institutional Co-Sign: Secured direct, recurring digital engagement and endorsement from SCAD Founder & President Paula Wallace and the official SCAD FASH museum accounts.
Accelerated Reach: Expanded platform visibility and HNW audience alignment, driving a 63% organic growth rate in under four weeks.
The Dior Send Off: Successfully directed the visual narrative and digital campaign closing out the landmark Dior: Crafting Fashion exhibition at SCAD FASH.
annysa lamantia
Social + Event Strategy & Visual DirectionArtwork by Pauline Ward in collaboration with Henzel Studio
